Online Marketing Blog

Our dedicated team of creative minds and strategic thinkers.

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This blog is especially for all the Barefoot Creative Thinkers out there, the digital nomads, graphic designers, content marketers, frontend developers, and digital geniuses who use their professionalism to deliver high quality work while being free and travel around the world. Here you can find interesting content that is all about digital work and travel, the topics that matter most for us. Gain your motivation here or share your story to let other people profit from your digital nomad expertise… we are happy to get in touch with you!

This blog is also for people & companies who are interested to work with Barefoot Creative as a trustworthy partner for their online marketing strategy. We act all around the globe, in many languages, and fields of expertise. Next to our challenging work at Barefoot Creative, we sometimes like to take a few minutes per week to write about topics that shape our industry and explain the concept and the values of a digital marketing agency. We are a network of freelancers and consider ourselves as digital nomads. Learn more about the concept of Barefoot Creative –> 

Online Marketing Agentur Leipzig: Ihr Partner für digitalen Erfolg

Online Marketing Agentur Leipzig: Ihr Partner für digitalen Erfolg

In der heutigen digitalen Welt ist eine starke Online-Präsenz entscheidend für den Erfolg eines Unternehmens. Eine professionelle Online-Marketing-Agentur in Leipzig kann Ihnen dabei helfen, Ihre Zielgruppe effektiv zu erreichen, den Website-Traffic zu steigern und die Conversion-Rate zu erhöhen. Doch welche Agenturen in Leipzig bieten die passenden Leistungen für Ihr Unternehmen?…

Marketing Agency Rates: What You Need to Know in 2025

Marketing Agency Rates: What You Need to Know in 2025

When businesses consider hiring a marketing agency, one of the first questions they ask is: How much does a marketing agency cost? Understanding marketing agency rates can help businesses plan their budgets effectively while ensuring they receive high-quality services. In this guide, we break down the factors that influence agency…

How to Implement GDPR-Compliant Cookie Consent Using Google Tag Manager (GTM)

How to Implement GDPR-Compliant Cookie Consent Using Google Tag Manager (GTM)

Navigating GDPR compliance for your website can feel daunting, but implementing cookie consent effectively doesn’t have to be complicated. Here’s a straightforward guide to set up GDPR-compliant cookie consent using Google Tag Manager (GTM). Step 1: Choose a Consent Management Platform (CMP) Select a user-friendly CMP designed to manage cookie…

Freelancing in Spain: A Survival Guide for Sun-Loving Self-Employed Souls

Freelancing in Spain: A Survival Guide for Sun-Loving Self-Employed Souls

Dive into the world of freelancing in Spain with our fun and informative guide. Discover how to become an autónomo, navigate taxes, find clients, and embrace the Spanish lifestyle while building a successful freelance career. ¡Vamos!

Navigating the World of Online Marketing Agencies: A Guide for Small Businesses

Navigating the World of Online Marketing Agencies: A Guide for Small Businesses

Navigating the world of online marketing agencies can be challenging for small businesses. This guide provides insights into the importance of online marketing, the different types of marketing services, and tips on choosing the right agency to help your small business succeed in the digital age.

Unleashing the Power of Conversion Rate Optimization: Tips, Techniques, and Best Practices for Businesses

Unleashing the Power of Conversion Rate Optimization: Tips, Techniques, and Best Practices for Businesses

Unlock the power of Conversion Rate Optimization with our comprehensive guide, covering A/B testing, user experience improvements, and persuasive copywriting. Boost your website's performance and drive business growth with proven CRO techniques.

Email Marketing Strategies: List Building, Campaign Creation, and Performance Optimization

Email Marketing Strategies: List Building, Campaign Creation, and Performance Optimization

Discover powerful email marketing strategies to build and manage your list, create compelling campaigns, and optimize performance. Unlock the full potential of email marketing to drive engagement and business growth.

Top 5 Marketing Events in Europe: Must-Attend Conferences for Small and Medium-Sized Businesses

Top 5 Marketing Events in Europe: Must-Attend Conferences for Small and Medium-Sized Businesses

Uncover the top marketing events in Europe for SMBs. Learn from experts and network with peers at these must-attend conferences covering vital marketing trends.

Captivating Video Marketing: The Key to Boosting Engagement and Conversions

Captivating Video Marketing: The Key to Boosting Engagement and Conversions

The rise of video content has transformed the digital marketing landscape, making video marketing a crucial element in any successful online strategy. As attention spans shorten and visual content takes center stage, businesses must adapt and create compelling video content to engage their audience and drive conversions. In this blog…

Mastering Social Media Marketing: Exploring Platforms, Strategies, and the Latest Trends

Mastering Social Media Marketing: Exploring Platforms, Strategies, and the Latest Trends

Unleash the full potential of social media marketing with our in-depth exploration of popular platforms, their unique features, and effective strategies. Stay ahead with the latest trends and tips for growing your followers and fostering meaningful engagement with your audience.

Demystifying Search Engine Optimization (SEO): Best Practices, Trends, and Techniques

Demystifying Search Engine Optimization (SEO): Best Practices, Trends, and Techniques

In the ever-evolving digital landscape, Search Engine Optimization (SEO) remains a crucial factor in driving website traffic, boosting online visibility, and gaining a competitive edge. As search engines continue to refine their algorithms, businesses must adapt and implement effective SEO strategies to stay ahead of the curve. In this blog…

Mastering Content Marketing: Strategies for Creating and Repurposing High-Quality Content

Mastering Content Marketing: Strategies for Creating and Repurposing High-Quality Content

Discover the secrets to mastering content marketing in our latest blog post. Learn the importance of content marketing, tips for creating engaging content, and strategies for repurposing it across various platforms. Elevate your brand's online presence and drive conversions with these expert insights.

The Ultimate Guide to Google Ads Marketing for Business Success

The Ultimate Guide to Google Ads Marketing for Business Success

Discover the power of Google Ads marketing to boost your business's online presence. Learn how to create, optimize, and measure your campaigns for maximum ROI.

5 Golden Steps To Contact Small Businesses Via E-MAIL

5 golden steps to contact small businesses via e-mail By Kevin Kottek Let’s face it! There are so many ways to contact small businesses and create valuable B2B partnerships. But which one does work for you? In the following, we explain to you 5 easy steps of how to use…

5 Golden Steps To Contact Small Businesses Via E-MAIL

5 golden steps to contact small businesses via e-mail By Kevin Kottek Let’s face it! There are so many ways to contact small businesses and create valuable B2B partnerships. But which one does work for you? In the following, we explain to you 5 easy steps of how to use…

How do Re-Targeting Campaigns work on Facebook?

How does facebook Re-targeting campaigns work? …for small businesses By Kevin Kottek Facebook Re-Targeting is one of the most efficient ways to get back in touch with your website visitors, former product buyers, or buyer intenders.  How? Well, first of all, you have to install the Facebook Pixel on your website. The…

How do Re-Targeting Campaigns work on Facebook?

How does facebook Re-targeting campaigns work? …for small businesses By Kevin Kottek Facebook Re-Targeting is one of the most efficient ways to get back in touch with your website visitors, former product buyers, or buyer intenders.  How? Well, first of all, you have to install the Facebook Pixel on your website. The…

How much does an Online Marketing Agency cost?

The costs of your digital marketing agency result from many possible factors. Your personal marketing budget, your specific goals, as well as the number of channels you would like to use. There is a general rule that small businesses should provide between 15% and 20% of their sales for marketing…

How to travel to Mexico and work as a freelancer?

How to work remote… …while travelling in Mexico By Robin Briard Working from home is not always easy, you’re mostly sitting in front of your laptop for hours, without seeing anyone…that’s one of the reasons why we decided to leave our comfort to travel the world and meet some other digital…

How much does an Online Marketing Agency cost?

The costs of your digital marketing agency result from many possible factors. Your personal marketing budget, your specific goals, as well as the number of channels you would like to use. There is a general rule that small businesses should provide between 15% and 20% of their sales for marketing…